Choose channels around the patient journey.
Not every dental provider needs every platform. We plan the mix around treatment priorities, local demand, capacity, budget and how prospective patients actually make decisions about their teeth.
Google Ads for dental practices
High-intent Google Ads campaigns structured around the treatments, locations and patient actions that matter — implants, emergency dentistry, Invisalign and everyday care.
Meta Ads (Facebook & Instagram)
Facebook and Instagram campaigns that translate complex treatments into clear, relevant reasons to enquire — ideal for Invisalign, bonding and full-arch cases.
TikTok Ads for dental clinics
Video-first campaigns for practices willing to communicate clearly, show personality and educate prospective patients before they ever search.
Microsoft Advertising (Bing Ads)
Microsoft Advertising campaigns designed to complement Google search activity and reach high-intent patients at typically lower competition.
ChatGPT Ads & AI visibility (AEO)
Prepare your dental brand for ChatGPT advertising and the wider shift towards AI-assisted research, answer engines and generative search.
One connected service, from first idea to measured outcome.
- ✓Strategy and commercial planning
- ✓Campaign setup and management
- ✓Landing pages and conversion journeys
- ✓Tracking and attribution
- ✓Ongoing testing and optimisation
- ✓Clear performance reporting
Choosing and running dental campaigns.
What practice owners most often want clarified before committing budget.
Do I need to advertise on every platform?
No. Most dental practices are better served by doing one or two channels properly than five channels thinly.
We usually recommend starting where demand already exists — normally Google Ads — proving the funnel converts, then adding demand-generation channels such as Meta or TikTok once cost per lead and conversion rate are known quantities.
Are your dental advertising services fully managed?
Yes. The service covers strategy and commercial planning, campaign setup and management, landing pages and conversion journeys, tracking and attribution, ongoing testing and optimisation, and clear performance reporting.
You are not handed an ad account and left to interpret it.
Do you build landing pages, or only run the ads?
We build landing pages as part of the service. Sending paid traffic to a general practice homepage is one of the most common causes of a high cost per lead, because the page is not built to answer the specific question the ad raised.
Can you work alongside our existing marketing team or web agency?
Yes. We frequently work alongside an in-house marketing manager or an existing web agency, handling the paid media and conversion tracking while they retain the website and brand.
Clear ownership of tracking is agreed at the outset, so you do not end up with duplicated or conflicting conversion data across two systems.
What happens to our ad accounts if we stop working together?
Wherever possible, campaigns are built inside ad accounts the practice owns — so the account, its history and its conversion data remain with you.
Account ownership is worth confirming with any agency before you start, not after.
Make your next campaign more accountable.
Tell us what you want to grow. We’ll look at the opportunity, the constraints and the clearest route forward.